Leading Players in Thailand Salmon Market | Competitive Landscape 2026

Thailand Salmon Market Overview

According to 6Wresearch, the Thailand salmon market is witnessing steady expansion due to rising consumption of imported Atlantic salmon, increasing popularity of seafood-based diets, and rapid growth of premium dining outlets. The market is also benefiting from Thailand’s strong tourism sector, which drives demand for sushi chains, hotel buffets, and fine-dining seafood menus. Improved cold chain logistics and retail penetration in urban areas further improve market access and supply stability.

Competitive Landscape

The competitive landscape in the Thailand salmon market is a combination of global salmon farming companies and strong regional seafood importers and distributors. Companies compete on the basis of cold chain efficiency, product freshness, sustainable aquaculture practices, and long-term supply contracts with retailers and food service chains.

Leading Players Operating in the Thailand Salmon Market:

1. Thai Union Group Public Company Limited

A global seafood powerhouse that utilizes its massive distribution network to integrate imported salmon into a diversified portfolio of premium and value-added seafood products.

2. Thammachart Seafood Retail Company Limited

A premier specialist in the retail and food service salmon segment, known for delivering high-quality chilled salmon to top-tier department stores and fine-dining restaurants across Thailand.

3. Mowi ASA

As the world’s largest salmon farmer, Mowi maintains a pivotal presence in Thailand’s import ecosystem, providing the consistent, high-grade Atlantic salmon that feeds the country’s sushi and retail sectors.

4. Salmar ASA

A leading Norwegian producer that supplies premium-grade salmon to the Thai market, catering specifically to the high demand for high-fat-content, restaurant-quality fillets.

5. Bakkafrost

Renowned for its sustainable farming practices, Bakkafrost provides a distinct, high-quality salmon product that has gained significant traction among Thailand's health-conscious and premium consumers.

6. Lerøy Seafood Group ASA

A global leader in the seafood value chain, Lerøy supplies the Thai market with high-volume, standardized salmon products essential for the nation's broad food service requirements.

7. P.T. Foods Processing Company Limited

Innovates in the value-added salmon segment by producing ready-to-eat items like crispy salmon skin and processed seafood snacks for national distribution.

8. CP Foods (Charoen Pokphand Foods)

Leverages its massive retail presence and integrated food business to distribute salmon products across its extensive network of convenience stores and supermarkets.

9. Pacific Fish Processing Co., Ltd.

Focuses on wholesale distribution and processing, providing large-scale salmon supplies for the hospital and corporate catering sectors in Thailand.

10. Siam Makro Public Company Limited

The backbone of Thailand's wholesale food service, Makro is a critical distribution partner that ensures salmon availability for thousands of local SMEs, restaurants, and food vendors.