| Code: MTA11422 | Publication Date: Dec 2025 |
The main drivers of this growth are the increasing ageing population, technological advancements in medical devices, and the growing demand for personalised healthcare solutions to address diverse patient needs.
The trends in the Medical Marketplace are the emergence of wearable medical devices and ICT that allow continuous tracking and monitoring of vital signs and other health-related information. The use of ICT for diagnostics and treatment planning through AI-based systems provides improved tools for healthcare provider decision-making. Currently, the adoption of telehealth and remote monitoring technologies is reshaping how patients are cared for, as well as providing improved access to medical care for those living in isolated areas.
The potential developments in the Medical Marketplace include an increase in precision medicine, or customised treatment options based upon an individual patient's genetic and molecular profile. Robotic-assisted surgery is also making great strides in the creation of improved surgical procedures and techniques. AI play a key role in improving patient outcomes by offering greater accuracy for diagnosing and recommending treatments. Telemedicine technology continues to increase patient access and enhance efficiency for both patients and healthcare providers.
Some of the leading companies include: