Posted On: 2020-12-21
Wood material furniture is expected to grow at the fastest pace in the overall Jordan Office Furniture market during the forecast period – 6Wresearch.
Emergence of coronavirus spread along with growing awareness about the importance of social distancing in these times leading to remote working would drive the office furniture market in Jordan. Furthermore, a growing demand for innovative and smart furniture that prioritises comfort and efficiency is expected to drive the market.
According to 6Wresearch, Jordan Office Furniture Market size is projected to grow at a CAGR of 5.3% during 2020-2026F. Large-scale initiatives of the government such as Made In Jordan 2020-2025 vision which aims to increase self-dependency and boost the competitiveness of Jordanian industry locally and worldwide, along with rising investment in infrastructure under the Jordan Vision 2025 would lead to growth in the Jordan office furniture market. In addition to that, the Government of Jordan has also taken various steps to significantly enhance the ease of doing business in Jordan which would help new firms to produce and sell office furniture in Jordan.
According to Prithu Chawla, Senior Research Analyst, Research and Consulting, 6Wresearch, “By distribution channels, e-commerce will witness fastest growth during the forecast period owing to the fragmentation of consumer choices and availability of better shipping services. The surge in number of start-ups is also a reason behind increase in sales of furniture through e-commerce. On account of the Covid-19 pandemic, people are more careful and prefer buying stuff online to minimize exposure from the virus. This will also have a positive impact on e-commerce sales of office furniture during the forecast period.”
According to Avantika Jain, Research Associate, Research and Consulting, 6Wresearch, “By regions, central region is dominating the office furniture market in Jordan on account of being the economic centre of the country since it is the most urbanized area of Jordan and, therefore is a home to majority of the working population which requires office furniture. However, the southern region will witness fastest growth during the forecast period as many projects are being undertaken by the government to develop the area.”
Some of the major companies in Jordan Office market include JWICO, Jorsal and Maani Ventures.
“Jordan Office Furniture market (2020-2026)” provides an in-depth analysis with 14 figures covered in 78 pages. The Jordan office market report comprehensively covers the market by material type, product type, distribution channel, and region. The Jordan office market outlook report provides an unbiased and detailed analysis of the Jordan office market trends, opportunities, high growth areas, and market drivers which would help the stakeholders to device and align their market strategies according to the current and future market dynamics.