Asia Pacific Brandy Market (2025-2031) | Trends, Outlook, Size, Growth, Industry, Forecast, Value, Share, Revenue, Analysis & Companies

Asia Pacific Brandy Market Size & Growth Rate

According to 6Wresearch internal database and industry insights, the Asia Pacific Brandy Market was estimated at USD 10.1 billion in 2024 and is projected to reach USD 17.3 billion by 2031, reflecting a compound annual growth rate (CAGR) of 7.3% during the forecast period (2025–2031).

Asia Pacific Brandy Market Highlights

Topics Covered in the Asia Pacific Brandy Market Report

The Asia Pacific Brandy Market report thoroughly covers the market by types, application, and countries. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers, which would help stakeholders to devise and align their market strategies according to the current and future market dynamics.

Asia Pacific Brandy Market Synopsis

Asia Pacific Brandy Market is experiencing substantial market growth owing to increasing disposable incomes, an increase in drinking habits, and a growth in preference for luxury alcoholic beverages among the urban population. Brandy is a distilled alcoholic beverage crafted from fermented fruit juice, especially grapes. Increase in urbanization, western influence on lifestyle across different regions, and a growing middle-class client base are accelerating the demand for brandy across the region. 

The Asia Pacific Brandy Market is estimated to grow rapidly at a CAGR of 7.3% from 2025-2031. Several factors are propelling the Asia Pacific Brandy Industry forward, consisting of the popularity of alcohol consumption, the rise in the number of bars and clubs, and the arrival of new experiences made by brands to attract a large client base through tasting events. This is being done to attract the client base through taste and to experience the premium packaging of the product. 

Asia Pacific Brandy Market Challenges

Despite growing consumption, the Asia Pacific Brandy Market Growth is hampered by factors like strict alcohol regulations, high taxation policies on spirits, and cultural barriers in certain countries. Moreover, supply chain issues in sourcing aged spirits and the impact of climatic conditions on brandy production processes may decrease or constrain their consistent supply. There are disintegrated distribution networks in emerging economies with changing raw material prices and supply chain gaps imparts operative hurdles for both global and reginal players. 

Asia Pacific Brandy Market Trends

Asia Pacific Brandy Market is seeing steady momentum through major industry trends, consisting of the introduction of craft and flavoured brandy products, and the adoption of sustainable and eco-friendly distilling processes. Additionally, celebrity-endorsed premium brandy lines and customized packaging are gaining popularity among buyers who are keenly interested in them and the brand. The increase in e-commerce alcohol delivery platforms in countries like India, Japan, and Singapore has further boosted brand approachability and revenue inflows.

Investment Opportunities in the Asia Pacific Brandy Industry

Asia Pacific Brandy Industry presents crucial investment opportunities in areas such as luxury aged brandy production and retail expansion into tier-2 and tier-3 cities. Key growth avenues include the upswing in requirement for premium and craft brandy, and a rise in adoption of flavoured variants and creative packaging that attracts the customer in many ways. Countries like India, Vietnam, and Indonesia offer huge potential for investment with their extending middle class population. Additionally, destinations like Thailand and Philippines shows opportunities for on-trade consumption due to their tourism and hospitality growth. 

Leading Players of the Asia Pacific Brandy Market

The Asia Pacific Brandy Market Share is led by a mix of international brands and regional producers focused on diversified offerings, aging processes, and consumer loyalty. Major companies consist of Pernod Ricard, Emperador Inc., United Spirits (Diageo India), Radico Khaitan, and Sula Vineyards. Niche players and craft distillers are getting into the market with organic and limited-edition variants to cater to evolving consumer preferences.

Government Regulations Introduced in the Asia Pacific Brandy Market

Governments across the region are making their regulatory framework stronger around the production, labeling, advertising, and distribution of alcoholic beverages. For example, in India, the Food Safety and Standards Authority of India (FSSAI) has implemented stricter labeling norms for alcoholic products. Australia’s Alcohol Beverages Advertising Code (ABAC) makes certain ethical promotion of brandy and spirits. 

Future Insights of the Asia Pacific Brandy Market

The Asia Pacific Brandy Market is projected to witness steady uptake, fueled by consumer demand for premium, aged, and artisanal spirits. The future can undergo increased product diversification with creativity, such as low-alcohol content brandy, organic brandy, and ready-to-drink formats.  As infrastructure and regulatory environments improve across emerging economies, more global brands are anticipated to break into the regional market through joint ventures. 

Market Segmentation Analysis

The report offers a comprehensive study of the subsequent market segments and their leading categories.

India to Dominate the Market – By Countries

India leads the Asia Pacific Brandy Market due to its large client base and increasing middle-class population. India is the largest consumer of brandy worldwide, led by southern states such as Tamil Nadu and Kerala. Government support through the National Industrial Corridor Development Programme and relaxation in licensing have advanced the growth in distillation units. 

V.S.O.P. to Dominate the Market – By Type

According to Kapil, Senior Research Analyst, 6Wresearch, The V.S.O.P. ("Very Superior Old Pale") segment dominates the Asia Pacific Brandy Market as it offers a balanced mix of aging, smoothness, and affordability, making it famous among middle and upper-middle-class clients. These brands are readily available in supermarkets, liquor stores, and restaurants. 

Shop & Supermarket to Dominate the Market – By Applications

Shop & Supermarket channels account for the largest share in the Asia Pacific Brandy Market as these outlets provide broadly accessible, brand variety is present, and competitive pricing. Urban consumers look forward to these locations for regular purchases, supported by strong retail networks. 

Key Attractiveness of the Report

• 10 Years of Market Numbers.
• Historical Data Starting from 2021 to 2024.
• Base Year: 2024.
• Forecast Data until 2031.
• Key Performance Indicators Impacting the Market.
• Major Upcoming Developments and Projects.

Key Highlights of the Report:

• Asia Pacific Brandy Market Outlook
• Market Size of Asia Pacific Brandy Market, 2024
• Forecast of Asia Pacific Brandy Market, 2031
• Historical Data and Forecast of Asia Pacific Brandy Revenues & Volume for the Period 2021 - 2031
• Asia Pacific Brandy Market Trend Evolution
• Asia Pacific Brandy Market Drivers and Challenges
• Asia Pacific Brandy Price Trends
• Asia Pacific Brandy Porter's Five Forces
• Asia Pacific Brandy Industry Life Cycle
• Historical Data and Forecast of Asia Pacific Brandy Market Revenues & Volume By Type for the Period 2021 - 2031
• Historical Data and Forecast of Asia Pacific Brandy Market Revenues & Volume By V.S. ("very special") for the Period 2021 - 2031
• Historical Data and Forecast of Asia Pacific Brandy Market Revenues & Volume By V.S.O.P. ("very superior old pale") for the Period 2021 - 2031
• Historical Data and Forecast of Asia Pacific Brandy Market Revenues & Volume By XO ("extra old") for the Period 2021 - 2031
• Historical Data and Forecast of Asia Pacific Brandy Market Revenues & Volume By Hors d'age ("beyond age") for the Period 2021 - 2031
• Historical Data and Forecast of China Brandy Market Revenues & Volume By Type for the Period 2021 - 2031
• Historical Data and Forecast of China Brandy Market Revenues & Volume By V.S. ("very special") for the Period 2021 - 2031
• Historical Data and Forecast of China Brandy Market Revenues & Volume By V.S.O.P. ("very superior old pale") for the Period 2021 - 2031
• Historical Data and Forecast of China Brandy Market Revenues & Volume By XO ("extra old") for the Period 2021 - 2031
• Historical Data and Forecast of China Brandy Market Revenues & Volume By Hors d'age ("beyond age") for the Period 2021 - 2031
• Historical Data and Forecast of India Brandy Market Revenues & Volume By Type for the Period 2021 - 2031
• Historical Data and Forecast of India Brandy Market Revenues & Volume By V.S. ("very special") for the Period 2021 - 2031
• Historical Data and Forecast of India Brandy Market Revenues & Volume By V.S.O.P. ("very superior old pale") for the Period 2021 - 2031
• Historical Data and Forecast of India Brandy Market Revenues & Volume By XO ("extra old") for the Period 2021 - 2031
• Historical Data and Forecast of India Brandy Market Revenues & Volume By Hors d'age ("beyond age") for the Period 2021 - 2031
• Historical Data and Forecast of Japan Brandy Market Revenues & Volume By Type for the Period 2021 - 2031
• Historical Data and Forecast of Japan Brandy Market Revenues & Volume By V.S. ("very special") for the Period 2021 - 2031
• Historical Data and Forecast of Japan Brandy Market Revenues & Volume By V.S.O.P. ("very superior old pale") for the Period 2021 - 2031
• Historical Data and Forecast of Japan Brandy Market Revenues & Volume By XO ("extra old") for the Period 2021 - 2031
• Historical Data and Forecast of Japan Brandy Market Revenues & Volume By Hors d'age ("beyond age") for the Period 2021 - 2031
• Historical Data and Forecast of Australia Brandy Market Revenues & Volume By Type for the Period 2021 - 2031
• Historical Data and Forecast of Australia Brandy Market Revenues & Volume By V.S. ("very special") for the Period 2021 - 2031
• Historical Data and Forecast of Australia Brandy Market Revenues & Volume By V.S.O.P. ("very superior old pale") for the Period 2021 - 2031
• Historical Data and Forecast of Australia Brandy Market Revenues & Volume By XO ("extra old") for the Period 2021 - 2031
• Historical Data and Forecast of Australia Brandy Market Revenues & Volume By Hors d'age ("beyond age") for the Period 2021 - 2031
• Historical Data and Forecast of Indonesia Brandy Market Revenues & Volume By Type for the Period 2021 - 2031
• Historical Data and Forecast of Indonesia Brandy Market Revenues & Volume By V.S. ("very special") for the Period 2021 - 2031
• Historical Data and Forecast of Indonesia Brandy Market Revenues & Volume By V.S.O.P. ("very superior old pale") for the Period 2021 - 2031
• Historical Data and Forecast of Indonesia Brandy Market Revenues & Volume By XO ("extra old") for the Period 2021 - 2031
• Historical Data and Forecast of Indonesia Brandy Market Revenues & Volume By Hors d'age ("beyond age") for the Period 2021 - 2031
• Historical Data and Forecast of Philippines Brandy Market Revenues & Volume By Type for the Period 2021 - 2031
• Historical Data and Forecast of Philippines Brandy Market Revenues & Volume By V.S. ("very special") for the Period 2021 - 2031
• Historical Data and Forecast of Philippines Brandy Market Revenues & Volume By V.S.O.P. ("very superior old pale") for the Period 2021 - 2031
• Historical Data and Forecast of Philippines Brandy Market Revenues & Volume By XO ("extra old") for the Period 2021 - 2031
• Historical Data and Forecast of Philippines Brandy Market Revenues & Volume By Hors d'age ("beyond age") for the Period 2021 - 2031
• Historical Data and Forecast of Thailand Brandy Market Revenues & Volume By Type for the Period 2021 - 2031
• Historical Data and Forecast of Thailand Brandy Market Revenues & Volume By V.S. ("very special") for the Period 2021 - 2031
• Historical Data and Forecast of Thailand Brandy Market Revenues & Volume By V.S.O.P. ("very superior old pale") for the Period 2021 - 2031
• Historical Data and Forecast of Thailand Brandy Market Revenues & Volume By XO ("extra old") for the Period 2021 - 2031
• Historical Data and Forecast of Thailand Brandy Market Revenues & Volume By Hors d'age ("beyond age") for the Period 2021 - 2031
• Historical Data and Forecast of Malaysia Brandy Market Revenues & Volume By Type for the Period 2021 - 2031
• Historical Data and Forecast of Malaysia Brandy Market Revenues & Volume By V.S. ("very special") for the Period 2021 - 2031
• Historical Data and Forecast of Malaysia Brandy Market Revenues & Volume By V.S.O.P. ("very superior old pale") for the Period 2021 - 2031
• Historical Data and Forecast of Malaysia Brandy Market Revenues & Volume By XO ("extra old") for the Period 2021 - 2031
• Historical Data and Forecast of Malaysia Brandy Market Revenues & Volume By Hors d'age ("beyond age") for the Period 2021 - 2031
• Historical Data and Forecast of Singapore Brandy Market Revenues & Volume By Type for the Period 2021 - 2031
• Historical Data and Forecast of Singapore Brandy Market Revenues & Volume By V.S. ("very special") for the Period 2021 - 2031
• Historical Data and Forecast of Singapore Brandy Market Revenues & Volume By V.S.O.P. ("very superior old pale") for the Period 2021 - 2031
• Historical Data and Forecast of Singapore Brandy Market Revenues & Volume By XO ("extra old") for the Period 2021 - 2031
• Historical Data and Forecast of Singapore Brandy Market Revenues & Volume By Hors d'age ("beyond age") for the Period 2021 - 2031
• Historical Data and Forecast of Rest of Asia Brandy Market Revenues & Volume By Type for the Period 2021 - 2031
• Historical Data and Forecast of Rest of Asia Brandy Market Revenues & Volume By V.S. ("very special") for the Period 2021 - 2031
• Historical Data and Forecast of Rest of Asia Brandy Market Revenues & Volume By V.S.O.P. ("very superior old pale") for the Period 2021 - 2031
• Historical Data and Forecast of Rest of Asia Brandy Market Revenues & Volume By XO ("extra old") for the Period 2021 - 2031
• Historical Data and Forecast of Rest of Asia Brandy Market Revenues & Volume By Hors d'age ("beyond age") for the Period 2021 - 2031
• Historical Data and Forecast of Asia Pacific Brandy Market Revenues & Volume By Applications for the Period 2021 - 2031
• Historical Data and Forecast of Asia Pacific Brandy Market Revenues & Volume By Shop & Supermarket for the Period 2021 - 2031
• Historical Data and Forecast of Asia Pacific Brandy Market Revenues & Volume By Restaurant & Bar & Club for the Period 2021 - 2031
• Historical Data and Forecast of Asia Pacific Brandy Market Revenues & Volume By Exclusive Store for the Period 2021 - 2031
• Historical Data and Forecast of Asia Pacific Brandy Market Revenues & Volume By Others for the Period 2021 - 2031
• Historical Data and Forecast of China Brandy Market Revenues & Volume By Applications for the Period 2021 - 2031
• Historical Data and Forecast of China Brandy Market Revenues & Volume By Shop & Supermarket for the Period 2021 - 2031
• Historical Data and Forecast of China Brandy Market Revenues & Volume By Restaurant & Bar & Club for the Period 2021 - 2031
• Historical Data and Forecast of China Brandy Market Revenues & Volume By Exclusive Store for the Period 2021 - 2031
• Historical Data and Forecast of China Brandy Market Revenues & Volume By Others for the Period 2021 - 2031
• Historical Data and Forecast of India Brandy Market Revenues & Volume By Applications for the Period 2021 - 2031
• Historical Data and Forecast of India Brandy Market Revenues & Volume By Shop & Supermarket for the Period 2021 - 2031
• Historical Data and Forecast of India Brandy Market Revenues & Volume By Restaurant & Bar & Club for the Period 2021 - 2031
• Historical Data and Forecast of India Brandy Market Revenues & Volume By Exclusive Store for the Period 2021 - 2031
• Historical Data and Forecast of India Brandy Market Revenues & Volume By Others for the Period 2021 - 2031
• Historical Data and Forecast of Japan Brandy Market Revenues & Volume By Applications for the Period 2021 - 2031
• Historical Data and Forecast of Japan Brandy Market Revenues & Volume By Shop & Supermarket for the Period 2021 - 2031
• Historical Data and Forecast of Japan Brandy Market Revenues & Volume By Restaurant & Bar & Club for the Period 2021 - 2031
• Historical Data and Forecast of Japan Brandy Market Revenues & Volume By Exclusive Store for the Period 2021 - 2031
• Historical Data and Forecast of Japan Brandy Market Revenues & Volume By Others for the Period 2021 - 2031
• Historical Data and Forecast of Australia Brandy Market Revenues & Volume By Applications for the Period 2021 - 2031
• Historical Data and Forecast of Australia Brandy Market Revenues & Volume By Shop & Supermarket for the Period 2021 - 2031
• Historical Data and Forecast of Australia Brandy Market Revenues & Volume By Restaurant & Bar & Club for the Period 2021 - 2031
• Historical Data and Forecast of Australia Brandy Market Revenues & Volume By Exclusive Store for the Period 2021 - 2031
• Historical Data and Forecast of Australia Brandy Market Revenues & Volume By Others for the Period 2021 - 2031
• Historical Data and Forecast of Indonesia Brandy Market Revenues & Volume By Applications for the Period 2021 - 2031
• Historical Data and Forecast of Indonesia Brandy Market Revenues & Volume By Shop & Supermarket for the Period 2021 - 2031
• Historical Data and Forecast of Indonesia Brandy Market Revenues & Volume By Restaurant & Bar & Club for the Period 2021 - 2031
• Historical Data and Forecast of Indonesia Brandy Market Revenues & Volume By Exclusive Store for the Period 2021 - 2031
• Historical Data and Forecast of Indonesia Brandy Market Revenues & Volume By Others for the Period 2021 - 2031
• Historical Data and Forecast of Philippines Brandy Market Revenues & Volume By Applications for the Period 2021 - 2031
• Historical Data and Forecast of Philippines Brandy Market Revenues & Volume By Shop & Supermarket for the Period 2021 - 2031
• Historical Data and Forecast of Philippines Brandy Market Revenues & Volume By Restaurant & Bar & Club for the Period 2021 - 2031
• Historical Data and Forecast of Philippines Brandy Market Revenues & Volume By Exclusive Store for the Period 2021 - 2031
• Historical Data and Forecast of Philippines Brandy Market Revenues & Volume By Others for the Period 2021 - 2031
• Historical Data and Forecast of Thailand Brandy Market Revenues & Volume By Applications for the Period 2021 - 2031
• Historical Data and Forecast of Thailand Brandy Market Revenues & Volume By Shop & Supermarket for the Period 2021 - 2031
• Historical Data and Forecast of Thailand Brandy Market Revenues & Volume By Restaurant & Bar & Club for the Period 2021 - 2031
• Historical Data and Forecast of Thailand Brandy Market Revenues & Volume By Exclusive Store for the Period 2021 - 2031
• Historical Data and Forecast of Thailand Brandy Market Revenues & Volume By Others for the Period 2021 - 2031
• Historical Data and Forecast of Malaysia Brandy Market Revenues & Volume By Applications for the Period 2021 - 2031
• Historical Data and Forecast of Malaysia Brandy Market Revenues & Volume By Shop & Supermarket for the Period 2021 - 2031
• Historical Data and Forecast of Malaysia Brandy Market Revenues & Volume By Restaurant & Bar & Club for the Period 2021 - 2031
• Historical Data and Forecast of Malaysia Brandy Market Revenues & Volume By Exclusive Store for the Period 2021 - 2031
• Historical Data and Forecast of Malaysia Brandy Market Revenues & Volume By Others for the Period 2021 - 2031
• Historical Data and Forecast of Singapore Brandy Market Revenues & Volume By Applications for the Period 2021 - 2031
• Historical Data and Forecast of Singapore Brandy Market Revenues & Volume By Shop & Supermarket for the Period 2021 - 2031
• Historical Data and Forecast of Singapore Brandy Market Revenues & Volume By Restaurant & Bar & Club for the Period 2021 - 2031
• Historical Data and Forecast of Singapore Brandy Market Revenues & Volume By Exclusive Store for the Period 2021 - 2031
• Historical Data and Forecast of Singapore Brandy Market Revenues & Volume By Others for the Period 2021 - 2031
• Historical Data and Forecast of Rest of Asia Brandy Market Revenues & Volume By Applications for the Period 2021 - 2031
• Historical Data and Forecast of Rest of Asia Brandy Market Revenues & Volume By Shop & Supermarket for the Period 2021 - 2031
• Historical Data and Forecast of Rest of Asia Brandy Market Revenues & Volume By Restaurant & Bar & Club for the Period 2021 - 2031
• Historical Data and Forecast of Rest of Asia Brandy Market Revenues & Volume By Exclusive Store for the Period 2021 - 2031
• Historical Data and Forecast of Rest of Asia Brandy Market Revenues & Volume By Others for the Period 2021 - 2031
• Asia Pacific Brandy Market - Key Performance Indicators
• Asia Pacific Brandy Market - Import Export Trade Statistics
• Asia Pacific Brandy Market - Opportunity Assessment By Countries
• Asia Pacific Brandy Market - Opportunity Assessment By Type
• Asia Pacific Brandy Market - Opportunity Assessment By Applications
• Asia Pacific Brandy Market - Top Companies Market Share
• Asia Pacific Brandy Market - Top Companies Profiles
• Asia Pacific Brandy Market - Comparison of Players in Technical and Operating Parameters
• Asia Pacific Brandy Market - Strategic Recommendations

Market Covered

The market report provides a detailed analysis of the following market segments:

By Countries

• China
• India
• Japan
• Australia
• Indonesia
• Philippines
• Thailand
• Malaysia
• Singapore
• Rest of Asia

By Type

• V.S. ("Very Special")
• V.S.O.P. ("Very Superior Old Pale")
• XO ("Extra Old")
• Hors d'e ("Beyond Agage")

By Applications

• Shop & Supermarket
• Restaurant & Bar & Club
• Exclusive Store
• Others