Australia Wrapping Paper Market Outlook | Forecast, Share, Companies, Growth, Trends, Size, Analysis, Revenue, Value, Industry & COVID-19 IMPACT

Market Forecast By Material Type (Unbleached Wrapping Paper, Bleached Wrapping Paper, Recycled Wrapping Paper, Kraft Wrapping Paper), By Packaging Type (Primary Packaging, Secondary Packaging, Tertiary Packaging), By Printing Technology (Digital Printing, Roto - Gravure Printing, Flexographic Printing, Lithographic Printing), By Application (Food & Beverages, Personal Care & Cosmetics, Pharmaceuticals, Food Service, Industrial Wrapping Paper, Others) And Competitive Landscape
Product Code: ETC353855 Publication Date: Aug 2022 Updated Date: Aug 2025 Product Type: Market Research Report
Publisher: 6Wresearch Author: Shubham Padhi No. of Pages: 75 No. of Figures: 35 No. of Tables: 20

Australia Wrapping Paper Market Size Growth Rate


The Australia Wrapping Paper Market is projected to witness mixed growth rate patterns during 2025 to 2029. The growth rate begins at 0.07% in 2025, climbs to a high of 0.07% in 2027, and moderates to 0.06% by 2029.

Australia Wrapping Paper Market Growth Rate

Australia Wrapping Paper Market Overview

Australia wrapping paper market is driven by seasonal demand, gifting traditions, and e-commerce growth. Wrapping paper is an essential component of gift packaging, offering decorative and protective properties to enhance the presentation of gifts for various occasions such as birthdays, holidays, and special events. With the rise of online shopping and the popularity of personalized gifting, there is a growing demand for diverse wrapping paper designs, eco-friendly materials, and customization options in the Australia market.

Drivers of the market

Sustainability, branding, and e-commerce trends are driving growth in the Australia wrapping paper market. With increasing consumer awareness of environmental issues, there is a growing demand for eco-friendly wrapping paper made from recycled materials or sustainable sources. Moreover, the rise of e-commerce and online gifting has created opportunities for customized and branded wrapping paper solutions, catering to businesses seeking to enhance their brand presence and customer experience. Additionally, the popularity of DIY crafts and creative packaging further fuels demand for wrapping paper with unique designs and textures, driving innovation and diversity in the Australia market.

Challenges of the market

Challenges in Australia wrapping paper market include addressing sustainability concerns related to packaging waste, meeting consumer demands for eco-friendly and aesthetically pleasing packaging solutions, and managing cost pressures amidst fluctuations in raw material prices and production costs.

Government Policy of the market

Government policies in Australia focus on promoting sustainable packaging practices, including the use of recyclable and biodegradable wrapping paper. Initiatives such as the National Packaging Targets set goals for reducing packaging waste and increasing the use of recycled materials. Furthermore, there are regulations governing labeling and product claims to ensure transparency and accountability in the wrapping paper market.

Key Highlights of the Report:

  • Australia Wrapping Paper Market Outlook
  • Market Size of Australia Wrapping Paper Market, 2024
  • Forecast of Australia Wrapping Paper Market, 2031
  • Historical Data and Forecast of Australia Wrapping Paper Revenues & Volume for the Period 2018 - 2031
  • Australia Wrapping Paper Market Trend Evolution
  • Australia Wrapping Paper Market Drivers and Challenges
  • Australia Wrapping Paper Price Trends
  • Australia Wrapping Paper Porter's Five Forces
  • Australia Wrapping Paper Industry Life Cycle
  • Historical Data and Forecast of Australia Wrapping Paper Market Revenues & Volume By Material Type for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Wrapping Paper Market Revenues & Volume By Unbleached Wrapping Paper for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Wrapping Paper Market Revenues & Volume By Bleached Wrapping Paper for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Wrapping Paper Market Revenues & Volume By Recycled Wrapping Paper for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Wrapping Paper Market Revenues & Volume By Kraft Wrapping Paper for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Wrapping Paper Market Revenues & Volume By Packaging Type for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Wrapping Paper Market Revenues & Volume By Primary Packaging for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Wrapping Paper Market Revenues & Volume By Secondary Packaging for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Wrapping Paper Market Revenues & Volume By Tertiary Packaging for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Wrapping Paper Market Revenues & Volume By Printing Technology for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Wrapping Paper Market Revenues & Volume By Digital Printing for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Wrapping Paper Market Revenues & Volume By Roto - Gravure Printing for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Wrapping Paper Market Revenues & Volume By Flexographic Printing for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Wrapping Paper Market Revenues & Volume By Lithographic Printing for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Wrapping Paper Market Revenues & Volume By Application for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Wrapping Paper Market Revenues & Volume By Food & Beverages for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Wrapping Paper Market Revenues & Volume By Personal Care & Cosmetics for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Wrapping Paper Market Revenues & Volume By Pharmaceuticals for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Wrapping Paper Market Revenues & Volume By Food Service for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Wrapping Paper Market Revenues & Volume By Industrial Wrapping Paper for the Period 2018 - 2031
  • Historical Data and Forecast of Australia Wrapping Paper Market Revenues & Volume By Others for the Period 2018 - 2031
  • Australia Wrapping Paper Import Export Trade Statistics
  • Market Opportunity Assessment By Material Type
  • Market Opportunity Assessment By Packaging Type
  • Market Opportunity Assessment By Printing Technology
  • Market Opportunity Assessment By Application
  • Australia Wrapping Paper Top Companies Market Share
  • Australia Wrapping Paper Competitive Benchmarking By Technical and Operational Parameters
  • Australia Wrapping Paper Company Profiles
  • Australia Wrapping Paper Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

6Wresearch actively monitors the Australia Wrapping Paper Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the Australia Wrapping Paper Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Australia Wrapping Paper Market Overview

3.1 Australia Country Macro Economic Indicators

3.2 Australia Wrapping Paper Market Revenues & Volume, 2021 & 2031F

3.3 Australia Wrapping Paper Market - Industry Life Cycle

3.4 Australia Wrapping Paper Market - Porter's Five Forces

3.5 Australia Wrapping Paper Market Revenues & Volume Share, By Material Type, 2021 & 2031F

3.6 Australia Wrapping Paper Market Revenues & Volume Share, By Packaging Type, 2021 & 2031F

3.7 Australia Wrapping Paper Market Revenues & Volume Share, By Printing Technology, 2021 & 2031F

3.8 Australia Wrapping Paper Market Revenues & Volume Share, By Application, 2021 & 2031F

4 Australia Wrapping Paper Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing trend of eco-friendly and sustainable packaging solutions

4.2.2 Growing demand for customized and personalized wrapping paper products

4.2.3 Rise in online shopping leading to higher use of wrapping paper for packaging purposes

4.3 Market Restraints

4.3.1 Fluctuating raw material prices impacting production costs

4.3.2 Competition from alternative packaging solutions such as reusable gift bags and boxes

4.3.3 Seasonal demand fluctuations affecting overall market growth

5 Australia Wrapping Paper Market Trends

6 Australia Wrapping Paper Market, By Types

6.1 Australia Wrapping Paper Market, By Material Type

6.1.1 Overview and Analysis

6.1.2 Australia Wrapping Paper Market Revenues & Volume, By Material Type, 2021-2031F

6.1.3 Australia Wrapping Paper Market Revenues & Volume, By Unbleached Wrapping Paper, 2021-2031F

6.1.4 Australia Wrapping Paper Market Revenues & Volume, By Bleached Wrapping Paper, 2021-2031F

6.1.5 Australia Wrapping Paper Market Revenues & Volume, By Recycled Wrapping Paper, 2021-2031F

6.1.6 Australia Wrapping Paper Market Revenues & Volume, By Kraft Wrapping Paper, 2021-2031F

6.2 Australia Wrapping Paper Market, By Packaging Type

6.2.1 Overview and Analysis

6.2.2 Australia Wrapping Paper Market Revenues & Volume, By Primary Packaging, 2021-2031F

6.2.3 Australia Wrapping Paper Market Revenues & Volume, By Secondary Packaging, 2021-2031F

6.2.4 Australia Wrapping Paper Market Revenues & Volume, By Tertiary Packaging, 2021-2031F

6.3 Australia Wrapping Paper Market, By Printing Technology

6.3.1 Overview and Analysis

6.3.2 Australia Wrapping Paper Market Revenues & Volume, By Digital Printing, 2021-2031F

6.3.3 Australia Wrapping Paper Market Revenues & Volume, By Roto - Gravure Printing, 2021-2031F

6.3.4 Australia Wrapping Paper Market Revenues & Volume, By Flexographic Printing, 2021-2031F

6.3.5 Australia Wrapping Paper Market Revenues & Volume, By Lithographic Printing, 2021-2031F

6.4 Australia Wrapping Paper Market, By Application

6.4.1 Overview and Analysis

6.4.2 Australia Wrapping Paper Market Revenues & Volume, By Food & Beverages, 2021-2031F

6.4.3 Australia Wrapping Paper Market Revenues & Volume, By Personal Care & Cosmetics, 2021-2031F

6.4.4 Australia Wrapping Paper Market Revenues & Volume, By Pharmaceuticals, 2021-2031F

6.4.5 Australia Wrapping Paper Market Revenues & Volume, By Food Service, 2021-2031F

6.4.6 Australia Wrapping Paper Market Revenues & Volume, By Industrial Wrapping Paper, 2021-2031F

6.4.7 Australia Wrapping Paper Market Revenues & Volume, By Others, 2021-2031F

7 Australia Wrapping Paper Market Import-Export Trade Statistics

7.1 Australia Wrapping Paper Market Export to Major Countries

7.2 Australia Wrapping Paper Market Imports from Major Countries

8 Australia Wrapping Paper Market Key Performance Indicators

8.1 Percentage of recycled or sustainable materials used in wrapping paper production

8.2 Number of customization requests received by wrapping paper manufacturers

8.3 Growth rate of e-commerce sales in Australia

8.4 Average order size of wrapping paper products

8.5 Customer satisfaction ratings for wrapping paper products

9 Australia Wrapping Paper Market - Opportunity Assessment

9.1 Australia Wrapping Paper Market Opportunity Assessment, By Material Type, 2021 & 2031F

9.2 Australia Wrapping Paper Market Opportunity Assessment, By Packaging Type, 2021 & 2031F

9.3 Australia Wrapping Paper Market Opportunity Assessment, By Printing Technology, 2021 & 2031F

9.4 Australia Wrapping Paper Market Opportunity Assessment, By Application, 2021 & 2031F

10 Australia Wrapping Paper Market - Competitive Landscape

10.1 Australia Wrapping Paper Market Revenue Share, By Companies, 2024

10.2 Australia Wrapping Paper Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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