China Advertising-based Video On Demand Market (2025-2031) | Competitive Landscape, Companies, Industry, Growth, Forecast, Trends, Analysis, Share, Outlook, Segmentation, Size & Revenue, Value

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3.1 China Country Macro Economic Indicators

3.2 China Advertising-based Video On Demand Market Revenues & Volume, 2021 & 2031F

3.3 China Advertising-based Video On Demand Market - Industry Life Cycle

3.4 China Advertising-based Video On Demand Market - Porter's Five Forces

3.5 China Advertising-based Video On Demand Market Revenues & Volume Share, By Advertisement Position, 2021 & 2031F

3.6 China Advertising-based Video On Demand Market Revenues & Volume Share, By Device, 2021 & 2031F

3.7 China Advertising-based Video On Demand Market Revenues & Volume Share, By Enterprise Size, 2021 & 2031F

3.8 China Advertising-based Video On Demand Market Revenues & Volume Share, By Industry Vertical, 2021 & 2031F

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing internet penetration and smartphone usage in China, driving higher viewership of video content.

4.2.2 Growth in digital advertising spending in China, leading to more investments in advertising-based video on demand platforms.

4.2.3 Rising demand for personalized and targeted advertising content among Chinese consumers.

4.3 Market Restraints

4.3.1 Regulatory challenges and censorship in China impacting the content available on advertising-based video on demand platforms.

4.3.2 Intense competition among video streaming platforms leading to pricing pressures and content acquisition costs.

6.1 China Advertising-based Video On Demand Market, By Advertisement Position

6.1.1 Overview and Analysis

6.1.2 China Advertising-based Video On Demand Market Revenues & Volume, By Advertisement Position, 2021- 2031F

6.1.3 China Advertising-based Video On Demand Market Revenues & Volume, By Pre-roll, 2021- 2031F

6.1.4 China Advertising-based Video On Demand Market Revenues & Volume, By Mid-roll, 2021- 2031F

6.1.5 China Advertising-based Video On Demand Market Revenues & Volume, By Post-roll, 2021- 2031F

6.2 China Advertising-based Video On Demand Market, By Device

6.2.1 Overview and Analysis

6.2.2 China Advertising-based Video On Demand Market Revenues & Volume, By Laptops & Tablet PCs, 2021- 2031F

6.2.3 China Advertising-based Video On Demand Market Revenues & Volume, By Mobile, 2021- 2031F

6.2.4 China Advertising-based Video On Demand Market Revenues & Volume, By Console, 2021- 2031F

6.2.5 China Advertising-based Video On Demand Market Revenues & Volume, By TV, 2021- 2031F

6.3 China Advertising-based Video On Demand Market, By Enterprise Size

6.3.1 Overview and Analysis

6.3.2 China Advertising-based Video On Demand Market Revenues & Volume, By Small & Medium Enterprise (SME), 2021- 2031F

6.3.3 China Advertising-based Video On Demand Market Revenues & Volume, By Large Enterprise, 2021- 2031F

6.4 China Advertising-based Video On Demand Market, By Industry Vertical

6.4.1 Overview and Analysis

6.4.2 China Advertising-based Video On Demand Market Revenues & Volume, By Media & Entertainment, 2021- 2031F

6.4.3 China Advertising-based Video On Demand Market Revenues & Volume, By BFSI, 2021- 2031F

6.4.4 China Advertising-based Video On Demand Market Revenues & Volume, By Education, 2021- 2031F

6.4.5 China Advertising-based Video On Demand Market Revenues & Volume, By Retail & Consumer Goods, 2021- 2031F

6.4.6 China Advertising-based Video On Demand Market Revenues & Volume, By IT & Telecom, 2021- 2031F

6.4.7 China Advertising-based Video On Demand Market Revenues & Volume, By Healthcare, 2021- 2031F

7.1 China Advertising-based Video On Demand Market Export to Major Countries

7.2 China Advertising-based Video On Demand Market Imports from Major Countries

8.1 Average viewing time per user on advertising-based video on demand platforms.

8.2 Click-through rates on advertisements within video content.

8.3 Engagement rates with interactive advertising formats (e.g., quizzes, polls) on video on demand platforms.

8.4 Subscriber retention rate on advertising-supported plans.

8.5 Growth in advertising revenue per user on video on demand platforms.

9.1 China Advertising-based Video On Demand Market Opportunity Assessment, By Advertisement Position, 2021 & 2031F

9.2 China Advertising-based Video On Demand Market Opportunity Assessment, By Device, 2021 & 2031F

9.3 China Advertising-based Video On Demand Market Opportunity Assessment, By Enterprise Size, 2021 & 2031F

9.4 China Advertising-based Video On Demand Market Opportunity Assessment, By Industry Vertical, 2021 & 2031F

10.1 China Advertising-based Video On Demand Market Revenue Share, By Companies, 2024

10.2 China Advertising-based Video On Demand Market Competitive Benchmarking, By Operating and Technical Parameters