| Product Code: ETC11290821 | Publication Date: Apr 2025 | Updated Date: Oct 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
China wallpaper import market in 2024 saw top exporting countries such as Japan, USA, Austria, Italy, and Metropolitan France. The market exhibited moderate concentration levels with a negative Compound Annual Growth Rate (CAGR) of -13.84% from 2020 to 2024. Furthermore, there was a significant decline in growth rate from 2023 to 2024, with a decrease of -22.87%. These trends indicate a challenging landscape for wallpaper import shipments in China, highlighting the need for strategic adjustments and market insights for stakeholders in the industry.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 China Wallpapers Market Overview |
3.1 China Country Macro Economic Indicators |
3.2 China Wallpapers Market Revenues & Volume, 2021 & 2031F |
3.3 China Wallpapers Market - Industry Life Cycle |
3.4 China Wallpapers Market - Porter's Five Forces |
3.5 China Wallpapers Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 China Wallpapers Market Revenues & Volume Share, By Material Used, 2021 & 2031F |
3.7 China Wallpapers Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.8 China Wallpapers Market Revenues & Volume Share, By End User, 2021 & 2031F |
4 China Wallpapers Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing urbanization in China leading to higher demand for interior decoration products like wallpapers |
4.2.2 Growing disposable income of Chinese consumers enabling them to spend more on home renovation and decoration |
4.2.3 Rising popularity of customized and designer wallpapers in the Chinese market |
4.3 Market Restraints |
4.3.1 Competition from other interior decoration products such as paint, tiles, and wall panels |
4.3.2 Fluctuating raw material prices impacting the cost of production for wallpaper manufacturers |
4.3.3 Stringent environmental regulations and concerns regarding the use of certain chemicals in wallpaper production |
5 China Wallpapers Market Trends |
6 China Wallpapers Market, By Types |
6.1 China Wallpapers Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 China Wallpapers Market Revenues & Volume, By Type, 2021 - 2031F |
6.1.3 China Wallpapers Market Revenues & Volume, By Vinyl Wallpaper, 2021 - 2031F |
6.1.4 China Wallpapers Market Revenues & Volume, By Fabric Wallpaper, 2021 - 2031F |
6.1.5 China Wallpapers Market Revenues & Volume, By Paper Wallpaper, 2021 - 2031F |
6.1.6 China Wallpapers Market Revenues & Volume, By Grasscloth Wallpaper, 2021 - 2031F |
6.1.7 China Wallpapers Market Revenues & Volume, By Others, 2021 - 2031F |
6.2 China Wallpapers Market, By Material Used |
6.2.1 Overview and Analysis |
6.2.2 China Wallpapers Market Revenues & Volume, By PVC, 2021 - 2031F |
6.2.3 China Wallpapers Market Revenues & Volume, By Textile, 2021 - 2031F |
6.2.4 China Wallpapers Market Revenues & Volume, By Paper, 2021 - 2031F |
6.2.5 China Wallpapers Market Revenues & Volume, By Natural Fiber, 2021 - 2031F |
6.3 China Wallpapers Market, By Application |
6.3.1 Overview and Analysis |
6.3.2 China Wallpapers Market Revenues & Volume, By Decorative, 2021 - 2031F |
6.3.3 China Wallpapers Market Revenues & Volume, By Washable, 2021 - 2031F |
6.3.4 China Wallpapers Market Revenues & Volume, By Peelable, 2021 - 2031F |
6.3.5 China Wallpapers Market Revenues & Volume, By Textured, 2021 - 2031F |
6.4 China Wallpapers Market, By End User |
6.4.1 Overview and Analysis |
6.4.2 China Wallpapers Market Revenues & Volume, By Residential, 2021 - 2031F |
6.4.3 China Wallpapers Market Revenues & Volume, By Hotels & Hospitality, 2021 - 2031F |
6.4.4 China Wallpapers Market Revenues & Volume, By Offices & Workspaces, 2021 - 2031F |
6.4.5 China Wallpapers Market Revenues & Volume, By Commercial Spaces, 2021 - 2031F |
7 China Wallpapers Market Import-Export Trade Statistics |
7.1 China Wallpapers Market Export to Major Countries |
7.2 China Wallpapers Market Imports from Major Countries |
8 China Wallpapers Market Key Performance Indicators |
8.1 Number of new housing starts in China |
8.2 Consumer spending on home renovation and interior decoration |
8.3 Adoption rate of digital printing technology in the wallpaper industry |
9 China Wallpapers Market - Opportunity Assessment |
9.1 China Wallpapers Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 China Wallpapers Market Opportunity Assessment, By Material Used, 2021 & 2031F |
9.3 China Wallpapers Market Opportunity Assessment, By Application, 2021 & 2031F |
9.4 China Wallpapers Market Opportunity Assessment, By End User, 2021 & 2031F |
10 China Wallpapers Market - Competitive Landscape |
10.1 China Wallpapers Market Revenue Share, By Companies, 2024 |
10.2 China Wallpapers Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
To discover high-growth global markets and optimize your business strategy:
Click Here