Product Code: ETC5426679 | Publication Date: Nov 2023 | Updated Date: Apr 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The mobile commerce (M-commerce) market in Estonia is expanding rapidly due to the increasing penetration of smartphones and mobile applications. Estonia`s high internet penetration and advanced digital infrastructure are supporting the rise of M-commerce platforms that enable consumers to shop, pay bills, and access services via mobile devices. As mobile technology continues to evolve, the market for M-commerce is expected to grow, driven by innovations in mobile payment solutions, e-commerce platforms, and consumer-friendly mobile shopping experiences.
The Estonia mobile commerce (M-commerce) market is driven by the widespread adoption of smartphones and the increasing use of mobile applications for shopping and financial transactions. Estonias high internet penetration and digital infrastructure support the growth of M-commerce platforms, which offer consumers convenient, secure, and personalized shopping experiences. The rise in mobile payment systems, e-wallets, and mobile banking services in Estonia further accelerates market growth. Additionally, the growing trend of online shopping and the increasing demand for contactless payments contribute to the expansion of the M-commerce market.
The Estonia M-Commerce Market faces challenges in terms of mobile payment security, consumer trust, and internet penetration. As mobile commerce continues to grow, the risk of cybersecurity threats increases, requiring businesses to implement robust security measures to protect consumer data. Additionally, while mobile phones are widely used in Estonia, not all consumers are comfortable with mobile payment systems or trust the technology, which can hinder market growth. The fragmented nature of mobile commerce platforms also creates barriers to a seamless, unified experience for consumers.
Estonias advanced digital infrastructure supports the m-commerce market, with government policies emphasizing cybersecurity and consumer data protection. Subsidies for startups in e-commerce and mobile payment solutions further bolster market growth.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Estonia M Commerce Market Overview |
3.1 Estonia Country Macro Economic Indicators |
3.2 Estonia M Commerce Market Revenues & Volume, 2021 & 2031F |
3.3 Estonia M Commerce Market - Industry Life Cycle |
3.4 Estonia M Commerce Market - Porter's Five Forces |
3.5 Estonia M Commerce Market Revenues & Volume Share, By Transactions, 2021 & 2031F |
3.6 Estonia M Commerce Market Revenues & Volume Share, By Payment Modes, 2021 & 2031F |
3.7 Estonia M Commerce Market Revenues & Volume Share, By Users, 2021 & 2031F |
4 Estonia M Commerce Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Estonia M Commerce Market Trends |
6 Estonia M Commerce Market Segmentations |
6.1 Estonia M Commerce Market, By Transactions |
6.1.1 Overview and Analysis |
6.1.2 Estonia M Commerce Market Revenues & Volume, By M Retailing, 2021-2031F |
6.1.3 Estonia M Commerce Market Revenues & Volume, By M Ticketing/Booking, 2021-2031F |
6.1.4 Estonia M Commerce Market Revenues & Volume, By M Billing, 2021-2031F |
6.1.5 Estonia M Commerce Market Revenues & Volume, By Other M Commerce Services, 2021-2031F |
6.2 Estonia M Commerce Market, By Payment Modes |
6.2.1 Overview and Analysis |
6.2.2 Estonia M Commerce Market Revenues & Volume, By Near Field Communication (NFC), 2021-2031F |
6.2.3 Estonia M Commerce Market Revenues & Volume, By Premium SMS, 2021-2031F |
6.2.4 Estonia M Commerce Market Revenues & Volume, By Wireless application protocol (WAP), 2021-2031F |
6.2.5 Estonia M Commerce Market Revenues & Volume, By Direct Carrier Billing, 2021-2031F |
6.3 Estonia M Commerce Market, By Users |
6.3.1 Overview and Analysis |
6.3.2 Estonia M Commerce Market Revenues & Volume, By Smart device users, 2021-2031F |
6.3.3 Estonia M Commerce Market Revenues & Volume, By Feature phone users, 2021-2031F |
7 Estonia M Commerce Market Import-Export Trade Statistics |
7.1 Estonia M Commerce Market Export to Major Countries |
7.2 Estonia M Commerce Market Imports from Major Countries |
8 Estonia M Commerce Market Key Performance Indicators |
9 Estonia M Commerce Market - Opportunity Assessment |
9.1 Estonia M Commerce Market Opportunity Assessment, By Transactions, 2021 & 2031F |
9.2 Estonia M Commerce Market Opportunity Assessment, By Payment Modes, 2021 & 2031F |
9.3 Estonia M Commerce Market Opportunity Assessment, By Users, 2021 & 2031F |
10 Estonia M Commerce Market - Competitive Landscape |
10.1 Estonia M Commerce Market Revenue Share, By Companies, 2024 |
10.2 Estonia M Commerce Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |