Japan AI Refactoring Tools Market (2026-2032) | Competitive Landscape, Segmentation, Value, Share, Industry, Growth, Size & Revenue, Companies, Trends, Analysis, Forecast, Outlook

Market Forecast By Tool Type (Code Optimization, Auto-Refactoring, Language Conversion, Test Generation), By AI Capability (Static Code Analysis, Pattern Learning, NLP & Code AI, Unit Test Suggestion), By Distribution Channel (Developer SaaS Tools, DevOps Toolkits, IDE Marketplaces, Online Code Platforms), By End User (Software Development Teams, Engineering Departments, Software Vendors, QA Teams) And Competitive Landscape

Product Code: ETC15868541 Publication Date: Jun 2026 Updated Date: Oct 2026 Product Type: Market Research Report
Publisher: 6Wresearch Author: Saurav Kr Singh No. of Pages: 75 No. of Figures: 35 No. of Tables: 20
Market Size, 2025 USD 43.50 Million
Market Size, 2032 USD 98.90 Million
CAGR, 2026–2032 12.4%

Japan AI Refactoring Tools Market Size & Growth Rate

Japan AI Refactoring Tools Market Size & Growth Rate

According to 6Wresearch internal database and industry insights, the Japan AI Refactoring Tools Market was valued at USD 43.50 Million in 2025 and is projected to reach USD 98.90 Million by 2032, growing at a CAGR of approximately 12.4% during 2026–2032.

Japan AI Refactoring Tools Market Highlights

Report Metric Details
Report Name Japan AI Refactoring Tools Market (2026-2032)
Market Size 2025 USD 43.50 Million
Market Size 2032 USD 98.90 Million
Absolute Growth 2025–2032 USD 55.40 Million
CAGR 2026–2032 12.4%
Peak Annual Growth 14.0% in 2027
Forecast Period 2026–2032
Historical Data 2022–2025
Base Year 2025
Leading Tool Type, 2025 Code Optimization (35% share)
Leading AI Capability, 2025 Static Code Analysis (35% share)
Leading Distribution Channel, 2025 Developer SaaS Tools (52% share)
Leading End User, 2025 Software Development Teams (53% share)
Fastest-Growing Tool Type Auto-Refactoring (17.8% CAGR)
Fastest-Growing Distribution Channel DevOps Toolkits (16.0% CAGR)
Fastest-Growing End User Engineering Departments (16.2% CAGR)
Growing Sector software development
Key End Users software development teams, engineering departments, QA teams

Japan AI Refactoring Tools Market Year-wise Growth Rate and Key Drivers (2022–2032)

This graph illustrates the annual growth rates of the market from 2022 to 2032, highlighting a steady upward trajectory and projected market expansion over the forecast period.

Japan AI Refactoring Tools Market Year-wise Growth Rate and Key Drivers (2022–2032)

Year by year, the estimates below pair each growth rate with the development that shaped it.

Year Estimated Annual Growth (%) Market Rationale
2022 11.2 The market experienced steady growth, reflecting ongoing investments in software development.
2023 12.8 Demand rose as businesses increasingly adopted AI-driven solutions to improve coding efficiency.
2024 14.5 The introduction of new tools drove higher adoption rates among software teams.
2025 15.8 Peak growth occurred as companies focused on improving software quality and reducing technical debt.
2026 12.3 Growth slowed as the market is projected to stabilise after reaching its peak.
2027 14.0 A resurgence in demand is anticipated as companies seek to modernise their codebases.
2028 13.2 The market will continue to grow, though at a slightly reduced pace compared to previous years.
2029 12.5 Demand will remain strong, albeit with a gradual slowdown in growth rates.
2030 12.2 The market is expected to sustain growth, driven by ongoing digital transformation efforts.
2031 11.0 Growth will slow further as the market matures and competition increases.
2032 12.0 A renewed interest in AI tools is projected to boost growth once again.

Note: Market size estimations and growth projections presented in this report are based on 6Wresearch's proprietary forecasting methodology, utilizing the latest available industry data, government publications, and primary research inputs.

Japan AI Refactoring Tools Market Synopsis

AI Refactoring Tools are software applications that improve existing code without altering its external behaviour. They improve code quality, reduce technical debt, and automate repetitive tasks, primarily serving software development teams. The Japan AI Refactoring Tools Market is expanding due to increasing digital transformation efforts, a thriving software development industry valued at approximately 10 trillion JPY, and substantial government support for AI integration, including the 'AI Strategy 2022' initiative. This growth results from rising automation needs and collaboration in software development, creating opportunities for tool providers.

Market Dynamics Impact Analysis (2026–2032)

Factor Type Impact Primary Segment Affected
Growing software development market Driver High Software Development Teams
Increased investment in AI technologies Driver High Engineering Departments
Rising demand for automated coding solutions Opportunity High Auto-Refactoring
Expansion of collaborative software development tools Opportunity Medium Developer SaaS Tools
High competition among tool providers Restraint High Static Code Analysis
Limited awareness of AI refactoring benefits Restraint Medium Test Generation
Shortage of skilled developers familiar with AI tools Challenge High Engineering Departments
Rapid technological advancements outpacing adoption Challenge Medium Software Vendors

Evaluation of Drivers in Japan AI Refactoring Tools Market (2026–2032)

These are the developments adding the most demand over the forecast period.

Drivers Primary Segment Affected Why It Matters (Evidence)
Increased software development activities Software Development Teams The Japanese software development market, valued at approximately 10 trillion JPY, drives demand for refactoring tools.
Growing focus on AI integration Engineering Departments The 'AI Strategy 2022' promotes AI adoption, leading to higher tool usage among developers.
Demand for code quality improvement Static Code Analysis With over 1 million software developers, the need for quality assurance tools is rising, driving purchases.
Automation of repetitive tasks Auto-Refactoring Companies seek to reduce technical debt, increasing the need for automation tools by approximately 15% annually.
Collaboration in software development Developer SaaS Tools The shift towards remote work has led to a surge in collaborative tools, boosting demand by 20%.

Much of the new demand traces back to the thriving software development market in Japan, valued at approximately 10 trillion JPY. The 'AI Strategy 2022' has catalysed AI integration, prompting engineering departments to adopt refactoring tools. With over 1 million software developers, the focus on code quality has intensified, particularly for static code analysis tools. Companies are increasingly automating repetitive tasks to reduce technical debt, which is expected to increase the usage of auto-refactoring tools. The shift towards remote work has driven demand for collaborative developer SaaS tools, improving productivity among teams.

Evaluation of Restraints in Japan AI Refactoring Tools Market

These are the pressures that could keep growth below its potential.

Market Restraint Primary Segment Affected Why It Matters (Evidence)
Intense competition among existing tools Static Code Analysis Numerous providers in the market create price wars, affecting profitability for developers.
Limited understanding of AI refactoring tools Test Generation Many teams lack awareness of the advantages, hindering widespread adoption.
Shortage of skilled developers Engineering Departments The high demand for AI expertise outstrips supply, delaying project timelines by approximately 20%.
Rapid technological advancements Software Vendors Keeping pace with evolving tools can strain resources and budgets, increasing operational costs.
Integration challenges with legacy systems Auto-Refactoring Many companies face difficulties in implementing new tools alongside existing infrastructure, which slows project delivery.

Japan AI Refactoring Tools Market Challenges

High costs arise for producers due to outdated technology, as many software development teams still rely on legacy systems that hinder efficiency. This reliance can extend project timelines by 20%, leading to delayed product launches for buyers. Importers struggle with intense competition from domestic software solutions, which can shrink their profit margins by approximately 15%. A shortage of skilled developers limits buyers' access to advanced solutions, potentially delaying projects by up to six months. Increasing demand for AI refactoring tools pushes prices up by 10% annually, raising costs for buyers.

Trends in the Japan AI Refactoring Tools Market

Several trends are reshaping the Japan AI Refactoring Tools Market; the most important are set out below.

  • Shift to AI-Driven Development: Tokyo is experiencing a shift towards AI-driven development practices, with over 100 billion JPY allocated for AI research in 2023. This trend indicates a growing reliance on AI tools to improve coding efficiency.
  • Growth of Collaborative Development Tools: The demand for developer SaaS tools is rising, with 52% market share in 2025. This reflects a broader trend towards collaboration in software development, particularly in remote work environments.
  • Increased Focus on Code Quality: The emphasis on code quality is changing practices in software development. The adoption of JIS Q 15001 standards is pushing teams to invest in static code analysis tools for better quality assurance.
  • Expansion of Automation in Testing: The need for automated testing solutions is growing, with test generation tools becoming essential. This shift is clear as software teams strive to improve reliability and efficiency.

Investment Opportunities in the Japan AI Refactoring Tools Market

The following opportunities in the Japan AI Refactoring Tools Market pair current demand with a clear way in.

  • Tokyo as a Tech Innovation Hub: Tokyo's thriving tech environment, with substantial government support, presents opportunities for AI refactoring tool providers to enter the market. The 100 billion JPY allocated for AI research in 2023 highlights the potential for growth.
  • Growing Need for AI Integration: The increasing demand for AI integration in software development creates opportunities for auto-refactoring tool suppliers. Engineering departments are actively seeking solutions to improve coding efficiency.
  • Investment in Collaborative Tools: The need for collaborative development tools is increasing, especially among software development teams. Companies can enter this market by forming partnerships with local tech startups.
  • Focus on Quality Assurance: The emphasis on quality assurance in software development presents opportunities for static code analysis tool providers. Engaging with the Software Association of Japan can facilitate market entry.

Government Initiatives in the Japan AI Refactoring Tools Market

The AI Promotion Act (2025) establishes a framework for AI research and development, benefiting software developers by providing guidelines for AI tool integration. This measure encourages companies to adopt AI refactoring tools to improve their coding practices, ensuring higher quality outcomes for users.

In 2023, the Japanese government allocated 100 billion JPY for AI research and development, administered by the Digital Agency. This funding supports initiatives aimed at promoting AI integration in various sectors, including software development, thereby facilitating the adoption of advanced tools.

Future Insight of the Japan AI Refactoring Tools Market

Software developers will increasingly utilise AI refactoring tools by 2032, spurred by the government's 'AI Strategy 2022' and a projected investment of 100 billion JPY for AI research and development. This shift will improve code quality and reduce technical debt, offering buyers more dependable software solutions. The adoption of JIS Q 15001 will standardise quality management practices, benefiting suppliers through consistent outcomes. As the Tokyo Metropolitan Government supports tech startups, innovation will flourish, creating a competitive environment for both buyers and suppliers.

Market Segmentation Analysis

Japan AI Refactoring Tools Market report covers a detailed analysis of the following market segments:

By Tool Type – Code Optimization Leads, Auto-Refactoring Expected to Grow Fastest

According to Saurav Kr Singh, Senior Research Analyst at 6Wresearch, Code Optimization took 35% of tool type revenue in 2025, more than any other category. Code Optimization holds the largest share as it is essential for improving the performance and efficiency of existing code, which is a priority for software development teams. In Tokyo, many developers rely on these tools to enhance application performance and streamline their coding processes. Auto-Refactoring is set to record the highest CAGR in this split, 17.8% over 2026–2032. Auto-Refactoring is experiencing rapid growth as it automates the restructuring of existing code, significantly reducing the manual effort required from developers. The surge in digital transformation efforts in Japan has led to an increased demand for tools that simplify code management. Suppliers should focus on developing features that automate code restructuring to align with the growing market demand.

By AI Capability – Static Code Analysis Leads and Records the Fastest Growth

Static Code Analysis accounted for 35% of the market by ai capability in 2025. Static Code Analysis leads the market because it is vital for identifying potential errors and vulnerabilities in code, ensuring the reliability and security of software. This capability is particularly important in Japan, where there is a strong emphasis on maintaining high cybersecurity standards. The same category is also set to grow fastest, at a CAGR of 16.6% during 2026–2032. Static Code Analysis is also the fastest-growing segment, as its role in maintaining software quality aligns with the government's initiatives for AI integration across industries. Ongoing investments in AI research and development further support this growth trajectory. Buyers will increasingly seek solutions that incorporate advanced static code analysis to improve their software development processes.

By Distribution Channel – Developer SaaS Tools Lead, DevOps Toolkits Expected to Grow Fastest

With 52% of distribution channel revenue in 2025, Developer SaaS Tools was the largest category. Developer SaaS Tools dominate the market due to their widespread adoption among software development teams for collaborative projects, especially in urban tech hubs like Tokyo. These tools facilitate seamless communication and integration among developers, making them essential for modern software development. DevOps Toolkits are projected to grow fastest, at a CAGR of 16.0% during 2026–2032. DevOps Toolkits are the fastest-growing segment as they integrate with CI/CD pipelines, streamlining the development process and enhancing overall efficiency. The rise of agile methodologies in software development is propelling this trend forward. Suppliers should prioritise the creation of tools that improve integration with CI/CD processes to capture the expanding market.

By End User – Software Development Teams Lead, Engineering Departments Expected to Grow Fastest

The largest end user category in 2025 was Software Development Teams, at 53% of revenue. Software Development Teams represent the largest user group for refactoring tools, as they are the primary users focused on improving code quality and efficiency. Their extensive presence in Japan's thriving software development market underpins this segment's dominance. The quickest growth will come from Engineering Departments, forecast to expand at a CAGR of 16.2% between 2026 and 2032. Engineering Departments are the fastest-growing end user segment, utilising tools to maintain software quality amidst increasing project complexities. As companies expand their engineering capabilities, the demand for these tools will continue to rise. Vendors should tailor their offerings to meet the specific needs of engineering departments to capitalise on this growth.

Key Attractiveness of the Report

  • 10 Years of Market Numbers
  • Historical Data Starting from 2022 to 2025
  • Base Year 2025
  • Forecast Data until 2032
  • Key Performance Indicators Impacting the Market
  • Major Upcoming Developments and Projects

Key Highlights of the Report:

  • Japan AI Refactoring Tools Market Outlook
  • Market Size of Japan AI Refactoring Tools Market, 2025
  • Forecast of Japan AI Refactoring Tools Market, 2032
  • Historical Data and Forecast of Japan AI Refactoring Tools Revenues & Volume for the Period 2022-2032F
  • Japan AI Refactoring Tools Market Trend Evolution
  • Japan AI Refactoring Tools Market Drivers and Challenges
  • Japan AI Refactoring Tools Price Trends
  • Japan AI Refactoring Tools Porter's Five Forces
  • Japan AI Refactoring Tools Industry Life Cycle
  • Historical Data and Forecast of Japan AI Refactoring Tools Market Revenues & Volume By Tool Type for the Period 2022-2032F
  • Historical Data and Forecast of Japan AI Refactoring Tools Market Revenues & Volume By Code Optimization for the Period 2022-2032F
  • Historical Data and Forecast of Japan AI Refactoring Tools Market Revenues & Volume By Auto-Refactoring for the Period 2022-2032F
  • Historical Data and Forecast of Japan AI Refactoring Tools Market Revenues & Volume By Language Conversion for the Period 2022-2032F
  • Historical Data and Forecast of Japan AI Refactoring Tools Market Revenues & Volume By Test Generation for the Period 2022-2032F
  • Historical Data and Forecast of Japan AI Refactoring Tools Market Revenues & Volume By AI Capability for the Period 2022-2032F
  • Historical Data and Forecast of Japan AI Refactoring Tools Market Revenues & Volume By Static Code Analysis for the Period 2022-2032F
  • Historical Data and Forecast of Japan AI Refactoring Tools Market Revenues & Volume By Pattern Learning for the Period 2022-2032F
  • Historical Data and Forecast of Japan AI Refactoring Tools Market Revenues & Volume By NLP & Code AI for the Period 2022-2032F
  • Historical Data and Forecast of Japan AI Refactoring Tools Market Revenues & Volume By Unit Test Suggestion for the Period 2022-2032F
  • Historical Data and Forecast of Japan AI Refactoring Tools Market Revenues & Volume By Distribution Channel for the Period 2022-2032F
  • Historical Data and Forecast of Japan AI Refactoring Tools Market Revenues & Volume By Developer SaaS Tools for the Period 2022-2032F
  • Historical Data and Forecast of Japan AI Refactoring Tools Market Revenues & Volume By DevOps Toolkits for the Period 2022-2032F
  • Historical Data and Forecast of Japan AI Refactoring Tools Market Revenues & Volume By IDE Marketplaces for the Period 2022-2032F
  • Historical Data and Forecast of Japan AI Refactoring Tools Market Revenues & Volume By Online Code Platforms for the Period 2022-2032F
  • Historical Data and Forecast of Japan AI Refactoring Tools Market Revenues & Volume By End User for the Period 2022-2032F
  • Historical Data and Forecast of Japan AI Refactoring Tools Market Revenues & Volume By Software Development Teams for the Period 2022-2032F
  • Historical Data and Forecast of Japan AI Refactoring Tools Market Revenues & Volume By Engineering Departments for the Period 2022-2032F
  • Historical Data and Forecast of Japan AI Refactoring Tools Market Revenues & Volume By Software Vendors for the Period 2022-2032F
  • Historical Data and Forecast of Japan AI Refactoring Tools Market Revenues & Volume By QA Teams for the Period 2022-2032F
  • Japan AI Refactoring Tools Import Export Trade Statistics
  • Market Opportunity Assessment By Tool Type
  • Market Opportunity Assessment By AI Capability
  • Market Opportunity Assessment By Distribution Channel
  • Market Opportunity Assessment By End User
  • Japan AI Refactoring Tools Top Companies Market Share
  • Japan AI Refactoring Tools Competitive Benchmarking By Technical and Operational Parameters
  • Japan AI Refactoring Tools Company Profiles
  • Japan AI Refactoring Tools Key Strategic Recommendations

Market Covered

The following segment groups are covered in the report.

By Tool Type

  • Code Optimization
  • Auto-Refactoring
  • Language Conversion
  • Test Generation

By AI Capability

  • Static Code Analysis
  • Pattern Learning
  • NLP & Code AI
  • Unit Test Suggestion

By Distribution Channel

  • Developer SaaS Tools
  • DevOps Toolkits
  • IDE Marketplaces
  • Online Code Platforms

By End User

  • Software Development Teams
  • Engineering Departments
  • Software Vendors
  • QA Teams

Japan AI Refactoring Tools Market (2026-2032) FAQs

By 2032, the demand for AI refactoring tools will rise due to increased digital transformation efforts, supported by ongoing government initiatives and funding.
The market is expected to grow at a CAGR of approximately 12.4% during 2026–2032, with annual growth peaking at 14.0% in 2027.
The most important trend is the shift to AI-driven development, with significant funding allocated for AI research, indicating a growing reliance on AI tools.
Static Code Analysis leads by ai capability with a 35% share in 2025, equal to USD 15.22 Million.
The Japan AI Refactoring Tools Market was valued at USD 43.50 Million in 2025 and is projected to reach USD 98.90 Million by 2032, an increase of USD 55.40 Million.
The shortage of skilled developers affects engineering departments, delaying projects and increasing costs. Many firms struggle to find talent familiar with AI tools.
6Wresearch actively monitors the Japan AI Refactoring Tools Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the Japan AI Refactoring Tools Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com

1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Japan AI Refactoring Tools Market Overview

3.1 Japan Country Macro Economic Indicators

3.2 Japan AI Refactoring Tools Market Revenues & Volume, 2022 & 2032F

3.3 Japan AI Refactoring Tools Market - Industry Life Cycle

3.4 Japan AI Refactoring Tools Market - Porter's Five Forces

3.5 Japan AI Refactoring Tools Market Revenues & Volume Share, By Tool Type, 2022 & 2032F

3.6 Japan AI Refactoring Tools Market Revenues & Volume Share, By AI Capability, 2022 & 2032F

3.7 Japan AI Refactoring Tools Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F

3.8 Japan AI Refactoring Tools Market Revenues & Volume Share, By End User, 2022 & 2032F

4 Japan AI Refactoring Tools Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.3 Market Restraints

5 Japan AI Refactoring Tools Market Trends

6 Japan AI Refactoring Tools Market, By Types

6.1 Japan AI Refactoring Tools Market, By Tool Type

6.1.1 Overview and Analysis

6.1.2 Japan AI Refactoring Tools Market Revenues & Volume, By Tool Type, 2022-2032F

6.1.3 Japan AI Refactoring Tools Market Revenues & Volume, By Code Optimization, 2022-2032F

6.1.4 Japan AI Refactoring Tools Market Revenues & Volume, By Auto-Refactoring, 2022-2032F

6.1.5 Japan AI Refactoring Tools Market Revenues & Volume, By Language Conversion, 2022-2032F

6.1.6 Japan AI Refactoring Tools Market Revenues & Volume, By Test Generation, 2022-2032F

6.2 Japan AI Refactoring Tools Market, By AI Capability

6.2.1 Overview and Analysis

6.2.2 Japan AI Refactoring Tools Market Revenues & Volume, By Static Code Analysis, 2022-2032F

6.2.3 Japan AI Refactoring Tools Market Revenues & Volume, By Pattern Learning, 2022-2032F

6.2.4 Japan AI Refactoring Tools Market Revenues & Volume, By NLP & Code AI, 2022-2032F

6.2.5 Japan AI Refactoring Tools Market Revenues & Volume, By Unit Test Suggestion, 2022-2032F

6.3 Japan AI Refactoring Tools Market, By Distribution Channel

6.3.1 Overview and Analysis

6.3.2 Japan AI Refactoring Tools Market Revenues & Volume, By Developer SaaS Tools, 2022-2032F

6.3.3 Japan AI Refactoring Tools Market Revenues & Volume, By DevOps Toolkits, 2022-2032F

6.3.4 Japan AI Refactoring Tools Market Revenues & Volume, By IDE Marketplaces, 2022-2032F

6.3.5 Japan AI Refactoring Tools Market Revenues & Volume, By Online Code Platforms, 2022-2032F

6.4 Japan AI Refactoring Tools Market, By End User

6.4.1 Overview and Analysis

6.4.2 Japan AI Refactoring Tools Market Revenues & Volume, By Software Development Teams, 2022-2032F

6.4.3 Japan AI Refactoring Tools Market Revenues & Volume, By Engineering Departments, 2022-2032F

6.4.4 Japan AI Refactoring Tools Market Revenues & Volume, By Software Vendors, 2022-2032F

6.4.5 Japan AI Refactoring Tools Market Revenues & Volume, By QA Teams, 2022-2032F

7 Japan AI Refactoring Tools Market Import-Export Trade Statistics

7.1 Japan AI Refactoring Tools Market Export to Major Countries

7.2 Japan AI Refactoring Tools Market Imports from Major Countries

8 Japan AI Refactoring Tools Market Key Performance Indicators

9 Japan AI Refactoring Tools Market - Opportunity Assessment

9.1 Japan AI Refactoring Tools Market Opportunity Assessment, By Tool Type, 2022 & 2032F

9.2 Japan AI Refactoring Tools Market Opportunity Assessment, By AI Capability, 2022 & 2032F

9.3 Japan AI Refactoring Tools Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F

9.4 Japan AI Refactoring Tools Market Opportunity Assessment, By End User, 2022 & 2032F

10 Japan AI Refactoring Tools Market - Competitive Landscape

10.1 Japan AI Refactoring Tools Market Revenue Share, By Companies, 2025

10.2 Japan AI Refactoring Tools Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

Request Primary Research & Report
  • Single User License
    $1,995
  • Department License
    $2,400
  • Site License
    $3,120
  • Global License
    $3,795
ISO 9001:2015

ISO 9001:2015 CERTIFIED

Quality Management System for market research & advisory services

Cert. No. 3050261008135Q

6Wresearch Support

Any Query

Call: +91-11-4302-4305
Email us: sales@6wresearch.com
Any Query? Click Here

Leadership Perspectives from Industry Events

6Wresearch in the News

Thought Leadership and Analyst Meet

Our Clients

Airtel
Canon
Contec
HoneyWell
Kriloskar
Pwc Logo
Samsung
Tata Teleservices

Industry Events and Analyst Meet

Whitepaper

Read All

WHERE WE WORK

Our Global Presence

Headquartered in New Delhi, with offices and country partners across key markets worldwide, so every engagement draws on local market insight.

India

Head Office

6Wresearch Head Office

Global Headquarters, New Delhi

3rd Floor, Pearls Omaxe Tower, 4-5-6, Netaji Subhash Place, Pitampura, New Delhi, Delhi 110034

Japan

Country Partner

Shuhei Umetani

Consultant and Business Owner

4, Sakaemachidori, Chuo-ku, Kobe, Hyogo, Japan

South Korea

Country Partner

Seung-ho Oh

Vice President · 6Wresearch Country Consultant – South Korea

2F, 41 World Cup buk-ro 5-gil, Mapo-gu, Seoul, Korea

China

Country Partner

Dayong Cheng

Independent Consultant / Field Researcher

Juye County, Heze City, Shandong Province, China

Thailand

Country Office

Cyrus Reid

6Wresearch Country Research Representative – Thailand

64/25 Venue Rama 5-3, Nakorn-in Road, Bangphai, Mueang, Nonthaburi (Thailand) 11000

Vietnam

Country Office

Nguyen Quoc Hung

6Wresearch Country Research Representative – Vietnam

7th Flr. Loc Le Building, 454 Nguyen Thi Minh Khai Street, Ban Co Ward, Ho Chi Minh City, Vietnam