| Product Code: ETC4711736 | Publication Date: Nov 2023 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
New Zealand`s oat groats import market saw a shift in concentration levels from high to moderate in 2024, with top exporters being UK, Australia, India, Bolivia, and Peru. The market experienced a significant decline with a CAGR of -20.5% from 2020 to 2024, and a sharp negative growth rate of -58.73% in 2024. This indicates a challenging landscape for oat groats imports in New Zealand, with potential implications for market dynamics and competition among key exporting countries.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 New Zealand Oat Groats Market Overview |
3.1 New Zealand Country Macro Economic Indicators |
3.2 New Zealand Oat Groats Market Revenues & Volume, 2021 & 2031F |
3.3 New Zealand Oat Groats Market - Industry Life Cycle |
3.4 New Zealand Oat Groats Market - Porter's Five Forces |
3.5 New Zealand Oat Groats Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 New Zealand Oat Groats Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 New Zealand Oat Groats Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing consumer awareness about the health benefits of oat groats |
4.2.2 Growing demand for natural and organic food products |
4.2.3 Rising prevalence of gluten sensitivity and celiac disease, leading to a shift towards gluten-free alternatives |
4.3 Market Restraints |
4.3.1 Fluctuations in raw material prices impacting production costs |
4.3.2 Competition from other breakfast cereal options like muesli and granola |
4.3.3 Limited availability of oat groats due to seasonality and production constraints |
5 New Zealand Oat Groats Market Trends |
6 New Zealand Oat Groats Market Segmentations |
6.1 New Zealand Oat Groats Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 New Zealand Oat Groats Market Revenues & Volume, By Organic Oat Groats, 2021-2031F |
6.1.3 New Zealand Oat Groats Market Revenues & Volume, By Steel Cut Oats, 2021-2031F |
6.1.4 New Zealand Oat Groats Market Revenues & Volume, By Other, 2021-2031F |
6.2 New Zealand Oat Groats Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 New Zealand Oat Groats Market Revenues & Volume, By Human Food, 2021-2031F |
6.2.3 New Zealand Oat Groats Market Revenues & Volume, By Bird Food, 2021-2031F |
6.2.4 New Zealand Oat Groats Market Revenues & Volume, By Other, 2021-2031F |
7 New Zealand Oat Groats Market Import-Export Trade Statistics |
7.1 New Zealand Oat Groats Market Export to Major Countries |
7.2 New Zealand Oat Groats Market Imports from Major Countries |
8 New Zealand Oat Groats Market Key Performance Indicators |
8.1 Average selling price of oat groats |
8.2 Consumer engagement with oat groats on social media platforms |
8.3 Number of new product launches in the oat groats market |
8.4 Percentage of retail shelf space dedicated to oat groats in supermarkets |
8.5 Adoption rate of oat groats in food service establishments |
9 New Zealand Oat Groats Market - Opportunity Assessment |
9.1 New Zealand Oat Groats Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 New Zealand Oat Groats Market Opportunity Assessment, By Application, 2021 & 2031F |
10 New Zealand Oat Groats Market - Competitive Landscape |
10.1 New Zealand Oat Groats Market Revenue Share, By Companies, 2024 |
10.2 New Zealand Oat Groats Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |