Product Code: ETC353845 | Publication Date: Aug 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
The wrapping paper market in Thailand caters to a range of industries, including retail, gifting, and packaging. Wrapping paper is used for packaging gifts, products, and promotional materials. With the growth of e-commerce and a thriving retail sector, the demand for attractive and customized wrapping paper has surged. Businesses and consumers alike seek unique and visually appealing packaging solutions. Additionally, eco-friendly and sustainable wrapping paper options have gained popularity, aligning with growing environmental concerns. As the retail and packaging industries continue to evolve, the wrapping paper market is poised for sustained growth.
The Thailand wrapping paper market is experiencing growth, propelled by cultural and economic factors. Wrapping paper is a significant component of gift-giving traditions, which are deeply ingrained in Thai culture. Additionally, the retail industry in Thailand has expanded, with a growing number of consumers purchasing gifts for various occasions. The aesthetic appeal of wrapping paper, along with the convenience it offers, makes it an integral part of gift presentation. As disposable income levels rise, people are more willing to invest in quality wrapping materials, boosting the market further.
The Thailand Wrapping Paper market faces environmental concerns and shifts in consumer preferences. Environmental awareness has led to a demand for sustainable packaging solutions, which challenges traditional wrapping paper made from non-recyclable materials. Additionally, the rise of e-commerce and digital gifting has reduced the demand for physical wrapping paper, leading to decreased market opportunities.
The Thailand wrapping paper market faced challenges during the pandemic, primarily due to reduced consumer spending on non-essential items. Social distancing measures also affected celebrations and gift-giving, impacting demand for wrapping paper. However, as economic conditions improve and social gatherings return to normal, the market is expected to recover. Businesses may also adapt by offering eco-friendly and personalized wrapping paper options to cater to changing consumer preferences.
The Thailand wrapping paper market has witnessed the presence of leading players providing a wide range of wrapping and packaging solutions. Companies such as SCG Packaging Public Company Limited, Thai Luxe Enterprises Co., Ltd., and Thai Paper Company Limited are notable leaders in this segment. They offer diverse wrapping paper products, catering to various occasions and gifting needs, and have earned the trust of customers across Thailand.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Wrapping Paper Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Wrapping Paper Market Revenues & Volume, 2021 & 2031F |
3.3 Thailand Wrapping Paper Market - Industry Life Cycle |
3.4 Thailand Wrapping Paper Market - Porter's Five Forces |
3.5 Thailand Wrapping Paper Market Revenues & Volume Share, By Material Type, 2021 & 2031F |
3.6 Thailand Wrapping Paper Market Revenues & Volume Share, By Packaging Type, 2021 & 2031F |
3.7 Thailand Wrapping Paper Market Revenues & Volume Share, By Printing Technology, 2021 & 2031F |
3.8 Thailand Wrapping Paper Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Thailand Wrapping Paper Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growing demand for eco-friendly and sustainable packaging solutions |
4.2.2 Increasing popularity of gift-giving culture |
4.2.3 Rise in e-commerce activities leading to higher demand for packaging materials |
4.3 Market Restraints |
4.3.1 Fluctuating raw material prices impacting production costs |
4.3.2 Competition from alternative packaging solutions such as gift bags and reusable wraps |
5 Thailand Wrapping Paper Market Trends |
6 Thailand Wrapping Paper Market, By Types |
6.1 Thailand Wrapping Paper Market, By Material Type |
6.1.1 Overview and Analysis |
6.1.2 Thailand Wrapping Paper Market Revenues & Volume, By Material Type, 2021-2031F |
6.1.3 Thailand Wrapping Paper Market Revenues & Volume, By Unbleached Wrapping Paper, 2021-2031F |
6.1.4 Thailand Wrapping Paper Market Revenues & Volume, By Bleached Wrapping Paper, 2021-2031F |
6.1.5 Thailand Wrapping Paper Market Revenues & Volume, By Recycled Wrapping Paper, 2021-2031F |
6.1.6 Thailand Wrapping Paper Market Revenues & Volume, By Kraft Wrapping Paper, 2021-2031F |
6.2 Thailand Wrapping Paper Market, By Packaging Type |
6.2.1 Overview and Analysis |
6.2.2 Thailand Wrapping Paper Market Revenues & Volume, By Primary Packaging, 2021-2031F |
6.2.3 Thailand Wrapping Paper Market Revenues & Volume, By Secondary Packaging, 2021-2031F |
6.2.4 Thailand Wrapping Paper Market Revenues & Volume, By Tertiary Packaging, 2021-2031F |
6.3 Thailand Wrapping Paper Market, By Printing Technology |
6.3.1 Overview and Analysis |
6.3.2 Thailand Wrapping Paper Market Revenues & Volume, By Digital Printing, 2021-2031F |
6.3.3 Thailand Wrapping Paper Market Revenues & Volume, By Roto - Gravure Printing, 2021-2031F |
6.3.4 Thailand Wrapping Paper Market Revenues & Volume, By Flexographic Printing, 2021-2031F |
6.3.5 Thailand Wrapping Paper Market Revenues & Volume, By Lithographic Printing, 2021-2031F |
6.4 Thailand Wrapping Paper Market, By Application |
6.4.1 Overview and Analysis |
6.4.2 Thailand Wrapping Paper Market Revenues & Volume, By Food & Beverages, 2021-2031F |
6.4.3 Thailand Wrapping Paper Market Revenues & Volume, By Personal Care & Cosmetics, 2021-2031F |
6.4.4 Thailand Wrapping Paper Market Revenues & Volume, By Pharmaceuticals, 2021-2031F |
6.4.5 Thailand Wrapping Paper Market Revenues & Volume, By Food Service, 2021-2031F |
6.4.6 Thailand Wrapping Paper Market Revenues & Volume, By Industrial Wrapping Paper, 2021-2031F |
6.4.7 Thailand Wrapping Paper Market Revenues & Volume, By Others, 2021-2031F |
7 Thailand Wrapping Paper Market Import-Export Trade Statistics |
7.1 Thailand Wrapping Paper Market Export to Major Countries |
7.2 Thailand Wrapping Paper Market Imports from Major Countries |
8 Thailand Wrapping Paper Market Key Performance Indicators |
8.1 Percentage of recycled content in wrapping paper production |
8.2 Adoption rate of innovative and customizable wrapping paper designs |
8.3 Number of online retailers offering wrapping paper customization options |
9 Thailand Wrapping Paper Market - Opportunity Assessment |
9.1 Thailand Wrapping Paper Market Opportunity Assessment, By Material Type, 2021 & 2031F |
9.2 Thailand Wrapping Paper Market Opportunity Assessment, By Packaging Type, 2021 & 2031F |
9.3 Thailand Wrapping Paper Market Opportunity Assessment, By Printing Technology, 2021 & 2031F |
9.4 Thailand Wrapping Paper Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Thailand Wrapping Paper Market - Competitive Landscape |
10.1 Thailand Wrapping Paper Market Revenue Share, By Companies, 2024 |
10.2 Thailand Wrapping Paper Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |