Product Code: ETC353850 | Publication Date: Aug 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
The Vietnam wrapping paper market reflects the country`s vibrant gift-giving culture and the retail industry`s demand for attractive packaging materials. Wrapping paper, along with ribbons and bows, is essential for enhancing the presentation of gifts and products. The market`s dynamics are influenced by seasonal trends and consumer preferences.
The Vietnam wrapping paper market is thriving, primarily driven by cultural and economic factors. Wrapping gifts is a deeply ingrained tradition in Vietnamese culture, and the country`s growing middle class has increased consumer spending on gifts and celebrations. This has driven the demand for wrapping paper, including decorative and eco-friendly options. The market also benefits from the vibrant festive seasons and special occasions throughout the year, sustaining a consistent need for wrapping paper products.
The wrapping paper market in Vietnam faces challenges linked to environmental concerns and consumer preferences for sustainable packaging. As environmental awareness grows, consumers seek eco-friendly and recyclable wrapping paper options. Meeting these demands while maintaining affordability and design variety is a significant challenge for manufacturers.
The COVID-19 pandemic had a mixed impact on the Vietnam wrapping paper market. While there was a surge in online shopping and e-commerce, which often require packaging materials like wrapping paper, the closure of retail stores and reduced consumer spending on non-essential items affected the demand for decorative wrapping paper. Manufacturers had to adjust production and distribution channels to meet changing consumer preferences. The market showed resilience as it adapted to the evolving retail landscape, with a growing focus on sustainable and eco-friendly packaging solutions.
In the Vietnam wrapping paper market, several key players are involved in the production and distribution of wrapping paper products used for various occasions and purposes. One of the prominent companies in this sector is Thanh Dat Paper, known for its diverse range of wrapping paper designs and styles suitable for gift wrapping and packaging. They cater to both individual consumers and businesses, enhancing the presentation of gifts and products. Another significant player is Hoa Binh Paper, which specializes in packaging materials, including wrapping paper, designed for the retail and gifting industries. Additionally, companies like Tan Mai Paper play a vital role in providing wrapping paper solutions that add aesthetic value and creativity to gift-giving and packaging in Vietnam.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Vietnam Wrapping Paper Market Overview |
3.1 Vietnam Country Macro Economic Indicators |
3.2 Vietnam Wrapping Paper Market Revenues & Volume, 2021 & 2031F |
3.3 Vietnam Wrapping Paper Market - Industry Life Cycle |
3.4 Vietnam Wrapping Paper Market - Porter's Five Forces |
3.5 Vietnam Wrapping Paper Market Revenues & Volume Share, By Material Type, 2021 & 2031F |
3.6 Vietnam Wrapping Paper Market Revenues & Volume Share, By Packaging Type, 2021 & 2031F |
3.7 Vietnam Wrapping Paper Market Revenues & Volume Share, By Printing Technology, 2021 & 2031F |
3.8 Vietnam Wrapping Paper Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Vietnam Wrapping Paper Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing demand for eco-friendly and sustainable packaging solutions |
4.2.2 Growth in the e-commerce industry leading to higher demand for packaging materials |
4.2.3 Rising disposable income and changing consumer preferences for aesthetically appealing packaging |
4.3 Market Restraints |
4.3.1 Fluctuating raw material prices impacting production costs |
4.3.2 Competition from alternative packaging materials such as reusable bags or boxes |
5 Vietnam Wrapping Paper Market Trends |
6 Vietnam Wrapping Paper Market, By Types |
6.1 Vietnam Wrapping Paper Market, By Material Type |
6.1.1 Overview and Analysis |
6.1.2 Vietnam Wrapping Paper Market Revenues & Volume, By Material Type, 2021-2031F |
6.1.3 Vietnam Wrapping Paper Market Revenues & Volume, By Unbleached Wrapping Paper, 2021-2031F |
6.1.4 Vietnam Wrapping Paper Market Revenues & Volume, By Bleached Wrapping Paper, 2021-2031F |
6.1.5 Vietnam Wrapping Paper Market Revenues & Volume, By Recycled Wrapping Paper, 2021-2031F |
6.1.6 Vietnam Wrapping Paper Market Revenues & Volume, By Kraft Wrapping Paper, 2021-2031F |
6.2 Vietnam Wrapping Paper Market, By Packaging Type |
6.2.1 Overview and Analysis |
6.2.2 Vietnam Wrapping Paper Market Revenues & Volume, By Primary Packaging, 2021-2031F |
6.2.3 Vietnam Wrapping Paper Market Revenues & Volume, By Secondary Packaging, 2021-2031F |
6.2.4 Vietnam Wrapping Paper Market Revenues & Volume, By Tertiary Packaging, 2021-2031F |
6.3 Vietnam Wrapping Paper Market, By Printing Technology |
6.3.1 Overview and Analysis |
6.3.2 Vietnam Wrapping Paper Market Revenues & Volume, By Digital Printing, 2021-2031F |
6.3.3 Vietnam Wrapping Paper Market Revenues & Volume, By Roto - Gravure Printing, 2021-2031F |
6.3.4 Vietnam Wrapping Paper Market Revenues & Volume, By Flexographic Printing, 2021-2031F |
6.3.5 Vietnam Wrapping Paper Market Revenues & Volume, By Lithographic Printing, 2021-2031F |
6.4 Vietnam Wrapping Paper Market, By Application |
6.4.1 Overview and Analysis |
6.4.2 Vietnam Wrapping Paper Market Revenues & Volume, By Food & Beverages, 2021-2031F |
6.4.3 Vietnam Wrapping Paper Market Revenues & Volume, By Personal Care & Cosmetics, 2021-2031F |
6.4.4 Vietnam Wrapping Paper Market Revenues & Volume, By Pharmaceuticals, 2021-2031F |
6.4.5 Vietnam Wrapping Paper Market Revenues & Volume, By Food Service, 2021-2031F |
6.4.6 Vietnam Wrapping Paper Market Revenues & Volume, By Industrial Wrapping Paper, 2021-2031F |
6.4.7 Vietnam Wrapping Paper Market Revenues & Volume, By Others, 2021-2031F |
7 Vietnam Wrapping Paper Market Import-Export Trade Statistics |
7.1 Vietnam Wrapping Paper Market Export to Major Countries |
7.2 Vietnam Wrapping Paper Market Imports from Major Countries |
8 Vietnam Wrapping Paper Market Key Performance Indicators |
8.1 Percentage of wrapping paper made from recycled materials |
8.2 Number of e-commerce businesses using wrapping paper for packaging |
8.3 Consumer satisfaction ratings on the quality and design of wrapping paper |
9 Vietnam Wrapping Paper Market - Opportunity Assessment |
9.1 Vietnam Wrapping Paper Market Opportunity Assessment, By Material Type, 2021 & 2031F |
9.2 Vietnam Wrapping Paper Market Opportunity Assessment, By Packaging Type, 2021 & 2031F |
9.3 Vietnam Wrapping Paper Market Opportunity Assessment, By Printing Technology, 2021 & 2031F |
9.4 Vietnam Wrapping Paper Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Vietnam Wrapping Paper Market - Competitive Landscape |
10.1 Vietnam Wrapping Paper Market Revenue Share, By Companies, 2024 |
10.2 Vietnam Wrapping Paper Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |